This explains how we protect and respect the data we collect from you.  

Tourism NI, the trading name of The Northern Ireland Tourist Board, with registered offices at Floors 10-12, Linum Chambers, Bedford Square, Bedford Street, Belfast BT2 7ES, hereafter referred to as Tourism NI.

Privacy Policy

This page explains how Tourism NI uses any information you give to us, and the ways in which we protect your privacy. We are committed to protecting your privacy. We will not share your information with others without your prior consent.

The Data Protection Act

Under the Data Protection Act, we have a legal duty to protect any information we collect from you. We use leading technologies and encryption software to safeguard your data, and keep strict security standards to prevent any unauthorised access to it. We do not pass on your details to any third party or government department unless you give us permission, or we are legally permitted to do so.

What information do we collect?

We collect two kinds of information from visitors to feedback (through emails to the Information point) and site usage information, from cookies and log files. Information is collected to help us improve the service we offer.

1. Feedback

We welcome your feedback. Please contact us.

i) Comments and questions?
If you send an email or letter to the Information Point, asking for information, we may need to contact other government departments to find that information. If your question is technical, we may need to pass it to our technology suppliers. We do not pass on any of your personal information when dealing with your enquiry, unless you have given us permission to do so. Once we have replied to you, we keep a record of your messages for six months for reference and audit purposes, after which it is deleted. We will respect your e-mail privacy. You will receive unsolicited mail from Tourism NI only if you have agreed to this.

2. Site usage information

i) Cookies
Cookies are pieces of data that are often created when you visit a website, and which are stored in the cookie directory of your computer. Two cookies are created when you visit Tourism NI.
Our first cookie stores a random number on your computer to help us count the number of times users return to our site. The second cookie is used to store some of your preferences while you move around the site. This cookie is deleted when you leave the site. The cookies do not contain any personal information about you, and they cannot be used to identify an individual user.

You can set your browser not to accept cookies but if you do this you should note that some areas of the site may not work properly.

ii) Log files
Log files allow us to record visitors' use of the site. We analyse log file information from all our visitors, which we use to make changes to the layout of the site and to the information in it, based on the way that visitors move around it.

Log files do not contain any personal information and they are not used to identify any individual patterns of use of the site.

What happens when I link to another site? contains links to other websites, both those of government departments and of other organisations. This privacy policy applies only to our site, so you should always be aware when you are moving to another site and read the privacy statement of any site that collects personal information.

We do not pass on any personal information you have given us to any other site.


Changes to this privacy policy

If this privacy policy changes in any way, we will place an updated version on this page. Regularly reviewing this page ensures you are always aware of what information we collect, how we use it and under what circumstances, if any, we will share it with other parties.


Personal information you submit

Tourism NI collects personal information that you enter into data fields on Tourism NI Web Sites. For example, you may submit your name, postal address, e-mail address, and/or other information in order to receive information about various subjects, contact Tourism NI customer service, or respond to Tourism NI surveys. To protect your privacy, you should not provide Tourism NI with any information that is not specifically requested.

Who will have access to personal information about me?

Personal information can be accessed by a restricted number of Tourism NI employees, by certain companies with which Tourism NI may conduct joint programs, and by third parties with whom Tourism NI contracts to carry out business activities for Tourism NI. We train our employees about the importance of privacy and how to handle and manage customer data appropriately and securely. Also, it is Tourism NI's practice to seek your consent where required by applicable law if you are registering for a program which is conducted in conjunction with another company that may require access to your personal information. In addition, Tourism NI's practice is to require its contractors to keep your personal information confidential and to use your personal information only to perform functions for Tourism NI.

Does Tourism NI share personal information with third parties?

Except as otherwise stated in this Section, Tourism NI will not transfer your personal information to third parties unless you have been provided with an opportunity to opt into this disclosure. Tourism NI may disclose your personal information without your opt-in to third party service providers which assist us with our activities. It is Tourism NI's practice to require such third party service providers to keep your personal information confidential and to use your personal information only to perform functions for Tourism NI and in accordance with Tourism NI's instructions. Tourism NI further reserves the right to disclose your personal information to respond to authorized information requests from government authorities or when otherwise required by law.

How does Tourism NI secure personal information?

It is Tourism NI's practice to secure each Tourism NI Web Site that collects personal information; however, the confidentiality of personal information transmitted over the Internet cannot be guaranteed. We urge you to exercise caution when transmitting personal information over the Internet. Tourism NI cannot guarantee that unauthorised third parties will not gain access to your personal information; therefore, when submitting personal information to Tourism NI Web Sites, you must weigh both the benefits and the risks. In addition, Tourism NI Web Sites covered by this Privacy Policy will display a warning whenever you link to a web site that is not controlled by Tourism NI; you should check the privacy policies of such third-party web sites before submitting personal information.

How may I correct personal information or delete it from current customer records?

With your support Tourism NI will keep personal information accurate and up-to-date. You may request to remove, amend or correct your personal information. Please notify us of your wishes by contacting us.

How long will Tourism NI store personal information?

In general, Tourism NI will only store your personal information for as long as it is needed to fulfill the purposes for which it was collected, subject to applicable data retention periods imposed upon Tourism NI by applicable law.