Our brand is coming to life through a collection of new and unique experiences, many of which you can discover through our 2021 Buyers Guide. Many are showcased below with many more springing up all over Northern Ireland. You and your clients will be surprised and awakened by our giant experiences – of culture, landscapes, our legends, our cities, our coast and our food.
We are making it easier for you. Easier to find unforgettable experiences for your clients. Easier to locate first-class hosts and exceptional food and drink. Easier for you to create itineraries so joined-up, so seamless, that they feel effortless.
You encounter our giant spirit everywhere in Northern Ireland. It can take you by surprise. When you start exploring – you find it. The giant spirit is here in vivid experiences. It’s in journeys and adventures in beautiful, elemental landscapes. It’s in quiet conversations with fascinating people and in our renowned craic. You meet people who are more than welcoming. They’re enjoying life and are keen to share it with you. They’re great hosts. They share their food, their music and their stories. They love Northern Ireland and it’s infectious. You embrace it.
Northern Ireland surprises people. It changes them. We’d say it’s our giant spirit that brings them to life. It awakens their senses, fires their imaginations, stretches their muscles and maybe touches their soul. It’s not just what they do here, it’s the people they meet and the way it all makes them feel. Encountering a giant spirit can change people for life.
Our branded experiences are designed to unlock the giant spirit in your clients.
"Today has been absolutely breath-taking; the scenery has been pretty spectacular and also not as infiltrated by people as much as many other places which is pretty special…"
"The scenery… every corner is more beautiful than the last"
"The building (Titanic Belfast) is remarkable, it’s just awe-inspiring"
"It’s amazing, it’s been fantastic. Game of Thrones® if you’re into it it’s the place to come… and if you’re not into it, it’s still fantastic"
Etihad Australia, Familiarisation Visit 2018
We invite you to embrace our giant spirit and to awaken your own.
