Programming Northern Ireland

Welcome to Tourism Northern Ireland’s travel trade website, packed full of information and resources to help you build and develop enticing programmes to Northern Ireland. 

We have plenty of inspiration to help you create exciting and truly memorable itineraries, to thrill your clients!

Our new brand “Embrace a Giant Spirit” is coming to life through a collection of new and unique experiences. You and your clients will be surprised and awakened by our giant experiences – of culture, landscapes, our legends, our cities, our coast and our food.

The land of a Giant Spirit